How to Turn Instagram Followers into Snapchat Friends?
Snapchat is fast becoming the most popular social network for marketers, but finding out how to get more Snapchat friends is a big challenge! Snapchat is only available for mobile devices, and just posting your Snapchat QR code on your social profiles is not very effective. Since you’ve already invested so much in the growth of your Instagram communities, why not start first? Here are 6 strategies to help you get more Snapchat friends using Instagram:
An excellent way to get more Snapchat friends is to tell your Instagram followers about your Snapchat story! Instead of just asking them to add you, give them a reason to add you by making fun of your Instagram content and telling your followers what you will be doing today. Bloglovin plans weekly acquisitions with bloggers on their Snapchat and then shares them in the title of an Instagram post. If you have scheduled days of the week for Snapchat content, such as the Bloglovin acquisitions or Everlane’s “Transparency Tuesday,” you can easily schedule Instagram posts in advance and write about today’s Snapchat story in the title.
2. Do not publish the QR code
Simply posting your Snapchat ghost on your Instagram profile and asking people to follow you is not going to help you get more Snapchat friends. These days, teens (and adults!) Have many Snapchat friends and do not necessarily look to add more friends to Snapchat. Instead, think about how you can use your product in a strange or interesting way that gets people’s attention. If you attract your followers on Instagram or Twitter with something unique and creative that is exclusive to your Snapchat channel, then they will come to see it and get more Snapchat friends.
And honestly … at this point, the QR code of the yellow ghost is not only redundant but also begins to become annoying and unwanted.
3. Add your Snapchat name to your Instagram biography.
This may seem obvious, but an easy way to get more Snapchat friends is to add the Snapchat driver to your Instagram biography! There are two ways to do it: you can write “Snapchat: later media” or “👻: later media” (most people understand that the ghost emoji means “Snapchat”)
4. Link your Snapchat URL to your Instagram biography
Did you know that Snapchat has a URL that is perfect for sharing your profile? Instead of using a QR code, you can direct people to the link http://snapchat.com/add/yourusername, and if they open that link on a mobile device, they will instantly open their Snapchat profile in the Snapchat app. Very cool! Do you want to try it? If you are reading this on a mobile device, simply click here to add us to Snapchat.
Unfortunately, Instagram has blocked the “add me” link for some other social networking services within the application, so if you try to add Snapchat’s “add me” URL directly to your Instagram biography, it will not work. But, I recently realized that if you shorten the Snapchat URL with a link shortener like Bit.ly first, and then paste your Bit.ly link into your Instagram biography, it will work! You may not want to have this in your bio all the time, but it’s a great strategy for when you start your Snapchat and want to have more Snapchat friends or have an exciting story you want to promote. Just post a photo on Instagram and tell your followers to click on the link in their biography to add it!
5. Publish Snapchat content on your Instagram.
There’s nothing wrong with duplicating your content! In fact, by posting some of your best Snapchat content on Instagram, your followers will know what their Snapchat style is and what they can expect by adding it. If they see your snapshots on Instagram and like what you post, they will be more willing to join you! Follow the example of Instagram’s queen, Kim Kardashian, who also adds her Snapchat username to her title to attract her Instagram followers to also add her to Snapchat.
6. Offers and exclusive offers on Snapchat.
In the end, the easiest way to get more Snapchat friends is to offer something you can only get on Snapchat. Whether it’s an exclusive draw for your friends on Snapchat, sharing a look at an upcoming product, or even creating and publishing a discount code that you can only find on Snapchat. People love things for free!